




The founder of Fibr AI, a software company, tested his own site. He wrote around 48 questions a buyer might ask and ran them in ChatGPT, Gemini, Claude and Google's AI Overviews.
In his words: "We came up in 12 of them." His takeaway was that "most sites, ours included, are built only for people." Credit and the full post: his Reddit post (Oct 28 2026).
If his own company only showed up in 12 of 48, most local businesses have not even checked.
Pick one local business and write the 20 questions their customers actually ask before they buy. Think price, timing, area and trust: "Which plumber near me works weekends?", "How much is a haircut near me?", "Who does same-day boiler repair?".
Use the town or neighbourhood name in at least half of them. The ready-made prompt in the members pack drafts all 20 for any business in about a minute.
Read them back and cut anything a real customer would never type.
Paste each question into ChatGPT, Gemini and Claude, one at a time, in a fresh chat. For each answer, note one thing: is the business named, yes or no?
Keep a simple sheet with the 20 questions down the side and the three tools across the top. Answers change from day to day and person to person, so write down the date you ran it.
Every answer where the business is missing gets a screenshot, ideally one where a competitor is named instead. A page of those screenshots is your pitch.
You are not guessing or selling a theory: you are showing the owner the questions their customers ask and the answers they are not in.
The fix is plain work most owners never got around to: clear plain-text pages with the real details, so the prices, opening hours, service area and the services themselves are written out as text, not hidden in images or PDFs. Then re-run the same 20 questions every month and send the owner a short report of what changed.
Be straight with them: nobody can promise a spot in AI answers. You sell the test and the fixes, not a ranking.
This guide is the full process. The ready-made version lives inside AI Creative OS on Skool, next to every other prompt pack I post.